How to Stand Out and Be a Thought Leader

This note, published on Entrepreneur.com in April 2015, introduces episode 166 of Lewis Howes' podcast The School of Greatness featuring Dorie Clark. The conversation covers how to create a distinctive idea in a crowded field, get it out into the world and become a thought leader.

Highlights

• Combining different disciplines and fields creates new possibilities for distinctive ideas.
• The slow hunch: ideas often develop gradually over time.
• The halo effect: when people see someone as competent in one area, they assume competence in other areas too.
• A three-step process for building an audience and a following
• The importance of creating white space in life to let the mind roam

Summary

Despite an outstanding educational and professional background, Dorie Clark spent a period struggling to find her place, and she turned that challenge into the subject of her book: how to get ideas heard among many voices. In this conversation she talks about creating a distinctive idea, starting to share it and growing as a thought leader.